LOCAL business owner: Amy Armstrong of The Conservatorie


Amy Armstrong, owner of The Conservatorie, 299 San Marco Ave., St. Augustine. Photo by Kate Gardiner Photography

By Kara Pound

Meet Amy Armstrong, owner of The Conservatorie, a full-service floral and event design firm located on San Marco Avenue that opened its doors in 2010.

With St. Augustine being a destination wedding town, Amy, 31, saw a great opportunity to bring a fresh take on floral design to the area.

“We feel that we have a modern ethereal style that makes us stand apart from the rest,” she says.

“We like to let the flowers speak for themselves with little frill and all nature.”

The Conservatorie has quickly made a name for itself within the community through special events and workshops.

“Being a women business owner in this city is rewarding in so many ways,” says Amy.

“I feel especially connected to the other small business owners around the same age doing such incredible things.”

The Conservatorie

  • 299 San Marco Ave.
  • 904-829-1129
  • conservatoriedesign.com
  • Hours: 10 a.m. – 5 p.m. Tuesday through Friday; and by appointment only on Saturday

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